Political contexts
- Newspaper aligned to political parties or ideologies. Leveson report criticised links between politicians and newspaper producers.
- UK has history of Press Freedom- no legal interference but permitted to be politically biased.
- Power of online media- fake news, Cambridge Analytica. IPSO
THE
GUARDIAN
|
THE
DAILY MAIL
|
Broadsheet
|
Mid-market tabloid
|
Left leaning/Labour/Lib Dem
|
Right wing/Conservative
|
More Remain/Pro European
|
Pro-Brexit/Anti European
|
Middle class 18+ (uni paper)
ABC1
|
Middle aged, middle England C1C2D
|
Forward thinking, liberal
|
Traditional British and pro Royal
values
|
Hard/World news with a specialty
edition every day of the week ie creative, cooking etc well known guide to
the arts
|
Sensationalises hard news, focuses
more on soft and celeb news as well as local UK stories. Takes itself
seriously with absurd stories.
|
Tends to be more objective –top journalism
is a priority
|
Tends to be more subjective – takes liberties
with the truth
|
Interesting facts:
- Newspapers supporting Brexit before the referendum were Daily Mail (the most articles), Daily Star and Daily Telegraph
- The new editor for the Daily Mail is Geordie Greig who always supported Remain when he led the Mail on Sunday
- Newspapers supporting Remain The Guardian, Daily Mirror and Financial Times (not left wing)
- The average reading age of the UK population is 9 years – that is, they have achieved the reading ability normally expected of a 9 year old. The Guardian has a reading age of 14 and the Sun has a reading age of 8.
- 2017 saw a large number of ‘multiple’ complaints, where more than one similar complaint was made about the same article, which has contributed to the high number of complaints received. Unsurprisingly, newspapers with the largest circulations received the highest number of complaints with The Sun topping the list of most complaints received with 4,847 complaints, followed by the Daily Mail (4,176), Mail Online (3,536), Metro (1,500) and The Mail on Sunday (1,452).
